Average Reviews:
(More customer reviews)Absolutely loved this book! I bought it after attending a PR Workshop in San Francisco featuring Jill Lubin (one of the books co-authors). I thought the workshop was awesome and immediately headed home to buy the book on Amazon.
As a business consultant, I excel in alot of areas including marketing and sales, but what I didn't know about was Publicity. This book is excellent for the business owner, author or publishing company that needs to develop and get out media kits, and secure radio interviews. The book is reasonably priced and has over 300 pages of information.
Review By: K. Patrice Williams JD (Author, Publisher, Business Consultant)
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Click Here to see more reviews about: Guerrilla Publicity: Hundreds of Sure-Fire Tactics to Get Maximum Sales for Minimum DollarsIncludes Podcasts, Blogs, and Media Training for the Digital Age
The Internet has not only changed the sheer vastness of services and products available to consumers, but it?s significantly changed the way businesses communicate with their buyers. The good news is that new technology makes it easier for businesses to get the right product to the right customer at the right time - and at a fraction of the cost. Completely updated and revised, this book uses the expertise of today?s top media gurus to show you how to get the word out about your product or business and reach even more buyers - without the cost of a traditional big budget campaign!
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