Average Reviews:
(More customer reviews)As an author of three books with more on the way, I highly recommend Michelle Dunn's book to authors and authors to be. I wish I had a copy of Michelle's book prior to the release of my first book, as it would have saved me a great deal of time and I would have avoided reinventing the wheel.
For me a subtitle that better reflects this book is: How to effectively market yourself, your books and make money using low cost techniques.
I have used many of the techniques that Michelle recommends with similar results. In addition, I was pleased to see other approaches that I had chosen to ignore or was not aware of. Michelle's clear description encouraged me to add some of these to my "to do list". One of which, I chose to put into practice immediately before I finished reading her book.
What I particularly enjoyed is that Michelle makes her living from marketing her books and associated services. Thus, she is able to talk about real life book marketing. On many occasions, Michelle clearly documents each step that she took; including the actual documents she produced (e.g. press kit). Thus, you can use this material as a template for your own marketing activities.
In addition to her successes, Michelle also describes approaches she tried that were not successful - thus potentially saving you far more than you paid for this book by simply avoiding that approach.
Michelle's book is not without its problems for me. Personally, I would have liked Chapter 1 (40 pages), split into two or more chapters, as I found this to be a long read. Michelle presents a number of internet references (including website addresses). However, on at least one occasion, e.g. article directories, I would have appreciated a small list of directories she found useful. There are many article directories out there and many are a waste of time.
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Mosquito Marketing for Authors: How I self-published an award winning book that is a consistent best seller in its categoryMarketing.It's a necessary, career altering technique that authors must know and most do not. What can an author do to create a "buzz" about themselves, their book and be successful?They can turn to their bookshelves and thumb through their well-worn copies of Mosquito Marketing for Authors.This book tells you how to create and maintain a buzz that cannot be repelled.It's filled to the brim with 10 years worth of tried and proven documented free and low cost marketing techniques, encouraging tips from marketing gurus and other successful authors. This book tells you how to create and maintain a buzz that cannot be repelled.Mosquito Marketing for Authors will be an inspirational, practical guide for writers, self publishers, business people and those who would like to write and make a living.
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